1. Privacy Policy
This privacy policy (the “policy”) was last updated on 27/07/2025 and refers to the website LoveDildos.com and any other websites operated by STEDA HOLDINGS LTD. (Company Registration Number: NI730736), whose principal place of business is at Suite 4000 to 4025, 6 Margaret Street, Newry, Down, Northern Ireland, BT34 1DF.
This policy (together with our Terms & Conditions and any other documents referred to in such terms and conditions) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us, and applies to all of your personal data irrespective of the medium or method by which we obtained/received your data.
In this policy, the term “personal data” means data relating to a living individual who is or can be identified either from the data, or from the data in conjunction with other information, that is in, or is likely to come into, our possession, and includes personal data as described in data protection legislation (as defined below).
Age Restriction Notice: You must be at least 18 years of age to use this website and purchase our products. By using this website, you confirm that you meet this age requirement.
Please read the following carefully. Entering into this website and providing your consent to our use of your data by the terms of this policy indicates that the user (either “user” or “you”) has reviewed this policy and has agreed to be bound by it as well as our Terms of Use. You will be required to expressly accept and consent to this policy before we process your data. If you do not agree to these terms, you must leave the website immediately. We will keep a record of your consent in this regard. If you no longer consent to our processing of your data, you may request that we cease such processing by contacting us via the ‘How to contact us’ facility referred to below.
2. What Information Do We Collect?
We fully respect your right to privacy and understand the sensitive nature of our products. We guarantee complete discretion in all our dealings with you and will only collect and use individual user details where we are legally entitled to do so. Information about personal data collected by UK entities is available on www.ico.org.uk, the website of the Information Commissioner’s Office (“ICO”).
We will handle your data in accordance with data protection legislation. “Data protection legislation” means the UK GDPR, the Data Protection Act 2018, and any other applicable law or regulation relating to the processing of personal data and to privacy (including the Privacy and Electronic Communications Regulations), as such legislation shall be amended, revised or replaced from time to time.
We only collect and use individual user details where we are legally entitled and/or required to do so under data protection legislation. Where you have provided your consent to our collection and use of your data, you are entitled to withdraw such consent by notice to us.
You may provide various types of personal information, including:
- Account Information: Name, email address, password, date of birth (for age verification)
- Contact Information: Billing address, shipping address, phone number
- Payment Information: Credit/debit card details (processed securely through third-party payment processors), billing information
- Order History: Products purchased, wish list items, product reviews
- Communication Preferences: Marketing preferences, newsletter subscriptions
- Technical Information: IP address, browser type, device information
- Customer Service Information: Correspondence with our support team, feedback, complaints
If you submit any personal information about other people to us (e.g., gift recipients), you represent that you have the authority to do so and to permit us to use their personal information in accordance with this privacy policy.
Discretion and Privacy: We understand the personal nature of our products and maintain the highest standards of discretion. All orders are shipped in plain, unmarked packaging, and billing statements show only our company name without product details.
3. How Do We Collect Information From You?
We and our third-party service providers may collect and automatically process information in various ways, including:
- Account Registration: When creating an account, we collect your email, password, and date of birth for age verification
- Purchase Process: When placing an order, we collect necessary shipping and billing information
- Email Marketing: If you opt-in to marketing communications, we track engagement metrics (opens, clicks) to improve our service
- Website Forms: Contact forms, product reviews, newsletter sign-ups
- Cookies and Tracking Technologies: We use cookies to improve your shopping experience, remember cart items, and analyze site usage
- Customer Service Interactions: Phone calls, emails, or chat conversations with our support team
Age Verification
We implement strict age verification procedures. Users must confirm they are 18 or older before accessing our website. We do not knowingly collect personal information from individuals under 18. If we become aware that we have collected data from someone under 18, we will promptly delete that information.
4. Meeting Our Legal and Regulatory Obligations
STEDA HOLDINGS LTD. T/A LoveDildos.com operates as an e-commerce platform for adult wellness products. We reserve the right to use your information lawfully where:
- It is necessary for the performance of a contract (i.e., processing and fulfilling your orders)
- It is necessary for us to comply with our legal obligations
- It is necessary to protect the vital interest of the data subject or another natural person
- Performing a task in your interest is necessary
- You have provided us with your consent
- It is necessary for the legitimate interest pursued by us except where such interests are overridden by your fundamental rights and freedoms
5. How Do We Use the Information We Collect?
We may use personal information to:
- Process Orders: Fulfill purchases, process payments, arrange shipping, and provide order updates
- Account Management: Maintain your account, wish lists, and purchase history
- Customer Service: Respond to inquiries, resolve issues, and provide product support
- Marketing Communications: Send promotional emails about new products, special offers, and sales (only with your consent)
- Product Recommendations: Suggest products based on your browsing and purchase history
- Legal Compliance: Meet age verification requirements and other legal obligations
- Fraud Prevention: Protect against fraudulent transactions and unauthorized access
- Website Improvement: Analyze usage patterns to enhance user experience
- Product Reviews: Display customer feedback (with your consent)
Discreet Service Promise
We are committed to maintaining your privacy:
- All packages are shipped in plain, unmarked packaging
- Billing statements show only “STEDA HOLDINGS” or similar neutral descriptor
- We never share your purchase history with third parties for marketing
- Our customer service team is trained in discretion and confidentiality
6. Sharing of Personal Information
We may share personal information with:
- Service Providers: Trusted third parties who assist with:
- Payment processing (e.g., Stripe, PayPal)
- Shipping and logistics partners
- Email service providers
- Website hosting and maintenance
- Customer service platforms
- Legal Requirements: When required by law, court order, or government request
- Business Transfers: In connection with any merger, sale of company assets, or acquisition
- Protection of Rights: When necessary to protect our rights, privacy, safety, or property
We never sell your personal information to third parties or share details about your specific purchases with anyone except as necessary to fulfill your order.
7. International Transfer of Personal Information
Your personal data may be transferred to and processed in countries outside the UK/EEA. When we do so, we ensure appropriate safeguards are in place, such as:
- Standard contractual clauses approved by relevant authorities
- Ensuring the recipient country has adequate data protection laws
- Obtaining your explicit consent where required
8. How You Can Manage Your Personal Data
You can manage your personal information by:
- Logging into your account to update personal details
- Unsubscribing from marketing emails via the link in any email
- Adjusting cookie preferences in your browser settings
- Contacting our customer service team for assistance
9. Security – How We Protect Your Personal Information
We implement robust security measures to protect your data:
- SSL encryption for all data transmission
- Secure payment processing through PCI-compliant providers
- Regular security audits and updates
- Limited access to personal data on a need-to-know basis
- Employee training on data protection and confidentiality
10. How Long Do We Keep Your Data?
We retain your data for:
- Order Information: 7 years for legal and tax purposes
- Account Information: As long as your account remains active
- Marketing Data: Until you unsubscribe or request deletion
- Customer Service Records: 3 years from last interaction
11. Your Rights
Under data protection legislation, you have the right to:
- Access your personal data
- Correct inaccurate information
- Request deletion of your data
- Restrict or object to processing
- Data portability
- Withdraw consent at any time
- Lodge a complaint with the ICO
12. Cookies Policy
We use cookies to:
- Remember items in your shopping cart
- Recognize you when you return to our site
- Analyze traffic and shopping patterns
- Personalize your shopping experience
You can control cookies through your browser settings, though this may affect site functionality.
13. Third-Party Links
Our website may contain links to other sites. We are not responsible for the privacy practices of other websites. We encourage you to read their privacy policies before providing personal information.
14. Updates to This Privacy Policy
We may update this policy periodically. The “Last Updated” date at the top indicates the most recent revision. Continued use of our services after changes constitutes acceptance of the updated policy.
15. How to Contact Us
The data controller for LoveDildos.com is STEDA HOLDINGS LTD. (Company Registration Number: NI730736).
For any privacy-related questions or to exercise your rights, please contact us:
Email: privacy@lovedildos.com
Post:
Data Protection Officer
STEDA HOLDINGS LTD.
Suite 4000 to 4025
6 Margaret Street
Newry
Down
Northern Ireland
BT34 1DF
To unsubscribe from marketing emails, click the “unsubscribe” link in any promotional email or contact us using the above methods.
We aim to respond to all privacy requests within 30 days.